Direct Mail Tips and Strategy
In today’s scattered and vast world of marketing outreach for companies to connect their brands with millennials, old-fashioned strategies might actually be the way forward. Take a look at a…
The Importance of Email List Hygiene
Email marketing strategies are rooted entirely in concepts of email databases and email list hygiene is very important for active marketing campaigns. After all, businesses can only have successful email…
How to Verify an Email Address
Email marketing is incredibly tricky and the statistics that back up the process of email open rates and conversion rates are outstandingly poor. However, there are ways to market emails…
How to Write Email Content that Converts
Frequently, email marketing campaigns are well thought out and thoroughly researched, but despite this grand effort, they still receive nothing more than a quick glance. What has gone wrong with…
Email Marketing Tip: Re-mail That Campaign!
One of the oldest adages in the book is known as, “if at first, you don’t succeed, try, try again.” This colloquialism can be applied to so many different topics…
5 Ways to Use Direct Mail in Your Marketing Campaign
For so many years, direct mail has been a consistently strong performer in the realms of postal marketing and adjacent marketing campaigns. With direct mail, postal marketers have always gotten…
How-to Guide to Content Recycling
Content recycling is a marketing strategy that often comes with a negative connotation, but that’s because most marketers don’t know how to properly utilize the content recycling strategy. Creating new,…
Increase Email Open Rates with Great Subject Lines
What are Open Rates in Email Marketing? In terms of internet marketing "Open Rate" indicates how many commercial emails were opened within an email marketing campaign. The Open Rates are commonly expressed as a percentage. Every…
Free Email Newsletter Design Tips for Better Results
HTML Code for Content Recycling The most important part of your newsletter is the HTML and layout. If it’s not clean coded, it won’t look good on multiple devices and…
6 Easy Tips for Email Marketing Success
The email marketing success with an email campaign that guarantees results starts with building your subscriber list. There is no program on the Internet that is used by more people…